Prada acquired a Milanese pastry shop. The Italian label bought 80% stake in Angelo Marchesi Srl, the company that owns the Pasticceria Marchesi-a pastry from the 19th century, in the city is famous for sweets, chocolates and the panettoni. The acquisition, according to the firm, is the first of a series of ‘future projects improvement “of Prada, which is expected to take place in Milan, but also globally.
Marchesi represents a symbol of Milanese excellence, and I am happy we have stipulated this agreement with the family that founded the historic brand,” said Prada SpA managing director Patrizio Bertelli.
According to Reuters, Prada reportedly made a bid for Cova Coffee House, located in Milan’s high-end fashion district, before the company was purchased by LVMH last year.